Key pointers from Amazon’s annual report.
FUTURE VISION & STRATEGY
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“Amazon’s New Obsession: Asking Why”
Amazon credits its innovation culture to a high “Why Quotient” — constantly asking why something can’t be better. -
“It’s Always Day One at Amazon”
Even after 28 years, Amazon operates like a hungry startup, not a settled giant. -
“Why Speed Isn’t a Tradeoff—It’s a Decision”
Amazon explains why being fast doesn’t mean compromising quality—and how speed is a cultural choice. -
“From PowerPoint to Press Release: Amazon’s Unique Innovation Playbook”
They banned slides in 2004 and use narratives and fake press releases to drive real product thinking. -
“The World’s Largest Startup?”
Despite being a trillion-dollar giant, Amazon claims it still runs like a lean, scrappy team of builders.
AI & TECH EXPANSION
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“AI is Eating the Amazon”
Amazon is building over 1,000 GenAI apps and sees AI as reinventing every single customer experience. -
“Trainium2: Amazon’s Answer to Nvidia”
With their custom AI chips offering 30–40% better price-performance, Amazon is betting big on AI hardware. -
“What Is Amazon Bedrock?”
Explains Amazon’s GenAI platform that competes with OpenAI and Google. -
“Alexa+ Just Got a Brain Transplant”
Alexa is now a smart assistant that can actually get things done—from booking tickets to running your smart home.
DELIVERY & LOGISTICS
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“One-Hour Delivery? Amazon’s Not Done Yet.”
Amazon’s fulfillment redesign and new Prime Air drones are pushing the limits on speed. -
“Why Amazon Is Betting Big on Small Towns”
While others pull out, Amazon is expanding overnight and same-day delivery to rural America. -
“1.2 Million Square Miles. 13,000 ZIP Codes. One Promise: Fast Delivery.”
Their scale is wild—serving billions of packages yearly even to low-density areas.
SPACE & CONNECTIVITY
- “Amazon Kuiper: Internet From Space”
Amazon plans to launch 3,200+ low-Earth satellites to bring broadband to 400M+ households.
HEALTHCARE
- “Fixing U.S. Healthcare the Amazon Way”
They’re tackling pharmacy prices, quick appointments, and transparent care through Amazon Pharmacy and One Medical.
MEDIA & ENTERTAINMENT
- “Prime Video’s Next Power Moves”
Amazon is going full throttle with major series (Fallout, The Boys), sports (NBA, UEFA), and now Apple TV+ integration.
COMMERCE & RETAIL
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“The Next Amazon: Faster, Cheaper, Everything-er”
Amazon is doubling down on selection, record-low prices, and record-fast shipping. -
“Why Amazon’s 3rd Party Sellers Win”
Programs like Fulfillment by Amazon (FBA) and ad tools are turbocharging sellers. -
“Buy With Prime: Amazon Outside Amazon”
Prime benefits now work on other sites—not just Amazon.com.
CULTURE & LEADERSHIP
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“The 3 Rules That Run Amazon”
Covers their unique leadership principles: Are Right A Lot, Learn & Be Curious, and Have Backbone. -
“Bureaucracy? Not at Amazon.”
They removed 375+ internal blockers last year after asking employees to report red tape. -
“Build More, Manage Less”
Amazon wants more builders, fewer managers. Lean teams = fast teams.
FINANCIAL & GROWTH
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“Amazon’s 2024 in 15 Seconds”
Quick highlights: $638B revenue, $68.6B operating income, 86% YoY profit growth. -
“How AWS Prints Cash While Scaling AI”
Triple-digit AI revenue growth. But infrastructure is expensive. Explains why Amazon’s long-term bet still works.